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Title: EQUIPT: protocol of a comparative effectiveness research study evaluating cross-context transferability of economic evidence on tobacco control
Authors: Pokhrel, S
Evers, S
Leidl, R
Trapero-Bertran, M
Kalo, Z
Vries, HD
Crossfield, A
Andrews, F
Rutter, A
Coyle, K
Lester-George, A
West, R
Owen, L
Jones, T
Vogl, M
Radu-Loghin, C
Voko, Z
Huic, M
Coyle, D
Keywords: cost-effectiveness;Return on investment;Smoking cessation;Tobacco
Issue Date: 2014
Citation: BMJ Open, 4 (11): e006945, (2014)
Abstract: Tobacco smoking claims 700 000 lives every year in Europe and the cost of tobacco smoking in the EU is estimated between €98 and €130 billion annually; direct medical care costs and indirect costs such as workday losses each represent half of this amount. Policymakers all across Europe are in need of bespoke information on the economic and wider returns of investing in evidence-based tobacco control, including smoking cessation agendas. EQUIPT is designed to test the transferability of one such economic evidence base-the English Tobacco Return on Investment (ROI) tool-to other EU member states.
Description: This is an Open Access article distributed in accordance with the Creative Commons Attribution Non Commercial (CC BY-NC 4.0) license, which permits others to distribute, remix, adapt, build upon this work non-commercially, and license their derivative works on different terms, provided the original work is properly cited and the use is non-commercial.
This article has been made available through the Brunel Open Access Publishing Fund.
ISSN: 2044-6055
Appears in Collections:Brunel OA Publishing Fund
Health Economics Research Group (HERG)

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